The deal that shook the MMA world is officially done.

On Monday, Zuffa, LLC announced the official purchase of Strikeforce, with continued promises that the organization will run as a separate entity for the time being.

The deal to purchase Strikeforce could go down as one of the biggest moments in MMA history, as Zuffa now owns the two biggest fight promotions in the world, and bring their brand into recognition along with major sports leagues like the NFL, MLB and the NBA.

“We have worked hard to make mixed martial arts the fastest growing sport in the world,” UFC President Dana White said. “We’ve spent countless hours getting this sport regulated and taking the Octagon all over the world. Acquiring the Strikeforce assets allows us to continue to develop this sport into a global force.”

UFC co-owner Lorenzo Fertitta echoes similar sentiments, while also pointing out that Strikeforce CEO Scott Coker will remain an intricate part to the business plan they have going forward.

“We intend to operate Strikeforce as a separate business much like we did with the WEC for many years,” Lorenzo Fertitta, Chairman and CEO of Zuffa, said. “We look forward to working with Scott Coker, and the entire Strikeforce and Showtime teams to continue to provide quality content for mixed martial arts fans.
?
“We’ve long admired Scott Coker and the Strikeforce business he launched and developed,” Fertitta continued. “We feel that together with Scott, we can continue to build both Strikeforce and the UFC.”

Until Monday, Strikeforce leader Scott Coker had been off the radar, but through the press release he stated his first feelings on the deal, and he’s ready to move forward with the future of Strikeforce and working with the Zuffa entity.

“This is an important day for the sport of mixed martial arts,” Strikeforce CEO Scott Coker said. “We are excited to work with Lorenzo Fertitta, Frank Fertitta, Dana White and everyone at the UFC on the quest to make MMA the biggest sport in the world. Fans can continue to expect quality Strikeforce shows and we look forward to giving our athletes an even broader platform on which to perform.”

The UFC will hold a conference call on Monday at 1pm ET with Dana White and Lorenzo Fertitta both on the call to discuss the Strikeforce purchase with the media. MMAWeekly.com will have full coverage of the call as well as posting update on Twitter.

view original article >>
Report here if this news is invalid.

Related News

UFC Announces Highly Anticipated Return to London

  • 28 days ago
  • 4 views

After months of speculation, UFC® today announced its much anticipated return to London, England. The event will take place at The O2 in London on Saturday, March 18, 2017. read news >>

UFC Announces London Event for March 2017 | MMAWeekly.com

  • 27 days ago
  • 6 views

The Ultimate Fighting Championship on Wednesday announced its return to London, England. read news >>

Tim Kennedy vs. Kelvin Gastelum is Finally Official for UFC 206 | MMAWeekly.com

  • 6 days ago
  • 8 views

Wednesday was a good day for Tim Kennedy. He announced the new Mixed Martial Arts Athletes Association and got approval for his next fight. read news >>

ONE Championship Announces 18 Events in 12 Different Cities For 2017 | MMAWeekly.com

  • 10 hours ago
  • 4 views

ONE Championship announced on Tuesday an ambitious 2017 schedule which sees the promotion target 18 events in the calendar year. read news >>

The Frustrations of a Former Teenage Wanderlei Silva Fanboy | FIGHTLAND

  • 13 hours ago
  • 4 views

Photo by Josh Hedges/Zuffa LLC Like many, my introduction to the world’s most fascinating sport, mixed martial arts, was through the earliest iteration of the UFC’s reality show, The Ultimate Fighter read news >>

Asia's ONE Championship announces ambitious 2017 schedule with 18 events

  • 6 hours ago
  • 11 views

With Asia’s ONE Championship recently closing out its 2016 schedule, the promotion has already announced its plans for 2017, and 18 events are on the books.Filed under: News read news >>

January's UFC 208 in Anaheim moved to UFC 209 slot in Brooklyn on Feb. 11

  • 5 days ago
  • 2 views

With no fights made official for a planned return to Southern California next month, the UFC is shifting gears. Filed under: News, UFC read news >>

Johns and Marshman Hopeful of Emulating the Irish With a Welsh Invasion | FIGHTLAND

  • 5 days ago
  • 0 views

Photo by Brandon Magnus/Zuffa LLC The small number of Welsh fans that traveled to Belfast two weeks ago had a big impact on the atmosphere at the SSE Arena, as Brett Johns and Jack Marshman provided read news >>

The New Fighters Association Is Not, Repeat Not, a Union | FIGHTLAND

  • 5 days ago
  • 4 views

Photo by Brandon Magnus/Zuffa LLC Yesterday’s eagerly anticipated media conference call may one day turn out to be the “industry-re-defining” moment it was promoted as, but right now it may be more s read news >>

Demetrious Johnson: A Casualty of Hyperbole Fatigue, Size-ism, and His Own Greatness | FIGHTLAND

  • 5 days ago
  • 8 views

Photo by Mike Roach/Zuffa LLC Demetrious "Mighty Mouse" Johnson sat in the front row with a championship belt on the table before him like a meal, and with no questions asked of the best pound-for-po read news >>