Tired of run-of-the-mill fight promos? Give KSW a few minutes of your time

On Dec. 23, KSW welterweight champion Borys Mankowski (19-6-1) puts his belt on the line against South African challenger Dricus du Plessis (11-1). Chances are, you probably haven’t heard of either of them.

So how is the Polish promotion hoping to get your attention? With a big-budget promo that looks more like it’s hyping a blockbuster movie release than the company’s latest fight card.

Is this actually how the featured fighters are getting ready for the event? We’re guessing no. But still, it is a pretty slick little promo that stands out from the increasingly crowded landscape of pre-fight hype materials hoping for your attention.

Check out the video above.

KSW 41 takes place Dec. 23 in Katowice, Poland. The card streams online globally at KSWTV.com.

The Blue Corner is MMAjunkie‘s official blog and is edited by Mike Bohn.