EPSN reports the UFC are in talks to sell the business, and the leading candidate is the Dalian Wanda Group, which has the richest man in China, Wang Jianlin, as their Chairman. The valuation for the UFC is around $3.5 to 4 billion.
Ariel Helwani says something could be announced by July. Dana says the report is not true about the sale.
Last year the Dalian Wanda Group forayed into the sports world by buying 20% of Atletico Madrid.
The Fertitta brothers bought the UFC for $2 million in 2001 from SEG.
The UFC struggled under Zuffa's ownership and after spending over $30 million dollars in it's first four years , Lorenzo Fertitta asked Dana White to see how much they could sell it for in early 2005. Dana inquired and found he could sell it for maybe 4 to 6 million dollars, but then Lorenzo decided the next morning to just continue to keep going. Things turns around a few months later after The Ultimate Fighter reality series on Spike TV brought the UFC into the mainstream.
In 2010, Flas
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