Spike TV, the current home of Bellator MMA and the UFC’s former broadcast partner, today announced “Gym Rescue,” a new three-episode reality series that debuts Aug. 10 at 9 p.m. ET/PT.
As with the cable channel’s successful “Bar Rescue” franchise, “Gym Rescue” helps struggling gym owners try to turn their businesses into successful enterprises.
Couture, a UFC Hall of Famer and former champ who owns Xtreme Couture MMA, and Shamrock, a former UFC/Strikeforce/WEC champion who runs Shamrock MMA, serve as their mentors.
A description of the series:
From traditional gyms to military-style boot-camps to yoga studios, Couture and Shamrock will do whatever it takes to whip the failing gyms into shape. From re-defining the gym’s identity, to renovating the outdated workout equipment to revising their marketing strategies, no problem is too big for this team of heavyweights. The hosts will also confront the gym owners with their assessment and plan of attack. No detail will go unnoticed as they scour the facility’s procedures from top to bottom. At the end of every episode, the new gym is revealed and it’s determined if the once failing gym has become a winning success.
The show was shot on location in Florida and Colorado, according to today’s announcement.
Couture and his manager/lawyer, Samuel Spira, have producing credits along with Kinetic Content and Chris Coelen.
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