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UFC champion Jon JonesAs UFC 145 draws closer, the UFC has continued to roll out new and innovative commercials to showcase both Jon Jones and Rashad Evans.

In this new commercial, Jon Jones talks about how people have to fight for different things in life, and how everyone, in a way, is a fighter.

A creative new way for fans to discover what’s inside of fighters just like Jon Jones.

Check out the commercial below:

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