Bellator Fighting Championships MMA LogoBellator Fighting Championships found a new television home for its fourth season in MTV2.

Although the move hasn’t been a ratings bonanza for the promotion or the network, Bellator has carved out a small niche that represents an increase in MTV2’s ratings in the timeslot.

Bellator 35, the promotion’s debut event on the network, drew 200,000 viewers to its live telecast and another 127,000 in an immediate replay. Industry insiders say that show’s draw was good enough for anywhere from an 80 to 133-percent increase in MTV2’s various key advertiser demographics.

Bellator’s follow-up performances haven’t rated as high as the opener. Saturday night’s Bellator 39, featuring lightweight champion Eddie Alvarez’s first title defense, against Pat Curran, was the fifth event of a 12-week season. Bellator 39 drew an initial audience of 174,000, with 89,000 more tuning in to the replay. While that is a little lower than the premier, it represents a slight uptick over last week’s Bellator 38, which drew 150,000 viewers initially, and 90,000 with the repeat performance.

view original article >>
Report here if this news is invalid.

Related News

'Rampage' vs. 'King Mo' 2 rematch at Bellator 175 finds home in Chicago area on March 31

  • 18 days ago
  • 20 views

We found out about the rematch between Muhammed Lawal and Quinton Jackson at Bellator 175 earlier this month. Now we know a venue. Filed under: Bellator, News read news >>

Andrey Koreshkov vs. Fernando Gonzalez among Bellator 174 additions

  • 17 days ago
  • 6 views

Next month’s Bellator 174 fight card has a slew of new additions, including a pair of main-card bouts.Filed under: Bellator, News read news >>

Two Feature Fights Added to Bellator 174 Main Card | MMAWeekly.com

  • 16 days ago
  • 8 views

Two new bouts have been added to the Bellator 174: Corenen vs. Budd main card set for March 3 at WinStar World Casino & Resort in Thackerville, Okla. read news >>

UFC President Dana White on 'TUF 8' winner: 'Bellator is a good place for Ryan Bader'

  • 16 days ago
  • 240 views

HOUSTON – The most tenured light heavyweight fighter in UFC history officially will be taking his talents elsewhere. Filed under: Bellator, News, UFC read news >>

Daniel Omielanczuk accepts no-fault finding from USADA in meldonium case, doesn't face suspension

  • 13 days ago
  • 9 views

More than a year after he was first tested, it appears there is some closure to UFC heavyweight Daniel Omielanczuk’s meldonium saga with the U.S. Anti-Doping Agency (USADA).Filed under: News, UFC read news >>

Daniel Omielanczuk Found to be 'Without Fault' After Testing Positive in UFC Anti-Doping Case | MMAWeekly.com

  • 13 days ago
  • 32 views

USADA announced on Monday that UFC athlete Daniel Omielanczuk has tested positive for a prohibited substance, but found "without fault." read news >>

Bellator 176 sends promotion back to Italy on April 8 for MMA/kickboxing event

  • 13 days ago
  • 4 views

Bellator is heading back across the pond for another dual MMA/kickboxing event in Italy. Filed under: Bellator, News read news >>

Bellator MMA Returns to Italy in April | MMAWeekly.com

  • 13 days ago
  • 5 views

Bellator President Scott Coker today announced that his fast-rising promotion will be revisiting Torino, Italy, for Bellator 176. read news >>

Two Title Fights Headline Bellator 177 in Budapest | MMAWeekly.com

  • 12 days ago
  • 4 views

Bellator is returning to Hungary with a bantamweight world title fight serving as the main event of Bellator 177 from the Budapest Sports Arena. read news >>

Eduardo Dantas vs. Darrion Caldwell 135 title fight headlines Bellator 177 in Budapest

  • 12 days ago
  • 4 views

Bellator is returning to Hungary this spring, and the bantamweight title will be on the line in Budapest. Filed under: Bellator, News read news >>