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At 39, Dana White, the president of Ultimate Fighting Championship is both czar and star of one of the worlds fastest growing sports mixed martial arts. He is at the epicenter of an enterprise that has moved from spectacle to sport in less than a decade. Mostly, White is outside-the-box, and at times, out of control. Last month, he created a national stir after posting a three-minute, profanity-laced tirade on his website aimed at MMA reporter Loretta Hunt.