he next few days will be a crucial time for Bellator Fighting Championships as they debut on Spike TV and look to define themselves as a promotion on the same level of the UFC.
With the first season of Bellator MMA on Spike TV in the books, Sherdog.com recently spoke with Spike President Kevin Kay.
Many people share the misconception that Randy Couture has cut a deal with Bellator Fighting Championships, perhaps even UFC president Dana White. He has not.
The Bellator Fighting Championships averaged 812,000 viewers during Thursday night’s live broadcast of Bellator 86 on Spike TV.
It was almost a given that Bellator MMA would draw much better TV ratings with its move from MTV2 over to Spike TV, but now we know just how much of a better.
Bellator 360 marked the launch of Bellator programming on its new television home, and Spike TV officials are pleased with the ratings the show's first two episodes pulled.
Bellator's Season 6 has suffered a rough roller coaster ride on MTV2, with Friday's Bellator 66 dipping down towards the season low.
The TV ratings for Bellator 64 on Friday night tied the Season 6 high for the promotion, drawing 175,000 viewers on MTV2, but the promotion is pinning its future on a move to Spike TV.
A bigger broadcast platform has brought bigger crowds to Bellator, according to the tournament-based promotion's chairman and CEO.
Bellator’s eighth-season finale drew 901,000 viewers for its Thursday-night broadcast on Spike TV, tying the promotion’s second-largest audience ever.