Demetrious Johnson vs. John Dodson at UFC on Fox 6UFC on Fox 6 held strong in the TV ratings compared to December’s UFC on Fox event, dipping just slightly, but still returning strong results.

Saturday night’s UFC on Fox 6 drew an average audience of 4.2 million viewers, according to MMAWeekly.com industry sources. That number is narrowly below the 4.4 million viewers that watched UFC on Fox 5 on Dec. 8.

The UFC on Fox 6 main event peaked at 5.2 million viewers, setting the high mark for the broadcast.

The combination of a stacked main card and heavy promotion by Fox seems to be paying off in a significant uptick in the ratings.

UFC on Fox 5 marked the first time since the special UFC on Fox 1 event that a Fox card was headlined by a championship bout and featured a main card rivaling pay-per-view fight cards. The promotion for the event followed suit, finding heavy rotation during NFL games on the network.

Headlining with UFC flyweight champion Demetrious Johnson defending his belt against John Dodson, UFC on Fox 6 emulated that strategy, again giving fans a pay-per-view worthy fight card on the Fox network.

The new tack produced ratings that were nearly double those of the promotion’s third and fourth events on Fox, which featured solid main cards, but no title bouts.

The two-hour preliminary bout on telecast on FX returned the same type of results, drawing 1.2 million viewers, as did the preliminary bouts for UFC on Fox 5.

UFC on Fox 7 features lightweight champ Benson Henderson – as did UFC on Fox 5 – putting his belt on the line in the main event against Gilbert Melendez, utilizing the new approach once again.

The April 20 event will be the first that won’t have the power of the NFL on Fox viewership behind it for promotion, so it will be interesting to see the TV ratings results with the championship fight card minus the NFL’s leverage.

But for now, the fine-tuning done by UFC and Fox officials is paying off.

Be sure to Like MMAWeekly.com on Facebook and Follow @MMAWeeklycom on Twitter.

view original article >>
Report here if this news is invalid.

Related News

Leslie Smith vs. Irene Aldana targeted for UFC on FOX 22

  • 28 days ago
  • 13 views

Invicta FC women’s bantamweight Irene Aldana is octagon bound.Filed under: News, UFC read news >>

UFC Fighter George Sullivan Accepts One-Year USADA Suspension | MMAWeekly.com

  • 27 days ago
  • 3 views

After being pulled from UFC on FOX 20 in July, welterweight fighter George Sullivan has accepted a one-year suspension from the U.S. Anti-Doping Agency. read news >>

Horiguchi, Lee, Cooper among Belfast prelim winners

  • 17 days ago
  • 2 views

A stacked prelim fight card at UFC Fight Night Belfast saw established names, like Kyoji Horiguchi and Kevin Lee, and first-time winners, like Ultimate Fighter finalist Amanda Cooper, Jack Marshman a read news >>

Ryan Bader Mauls Rogerio Nogueira (UFC Sao Paulo Highlights) | MMAWeekly.com

  • 16 days ago
  • 6 views

(Video courtesy of UFC on FOX | Viewing may be limited by broadcast rights restrictions) Watch the highlights from the UFC Sao Paulo main event between light heavyweights Ryan Bader and Rogerio Nogui read news >>

Cole Miller vs. Mizuto Hirota joins UFC on FOX 22 lineup

  • 15 days ago
  • 9 views

Next month’s UFC on FOX 22 lineup has its 13th matchup.Filed under: News, UFC read news >>

Video: Watch emotions run high in first UFC win for UFC Fight Night 101's Jason Knight

  • 10 days ago
  • 13 views

Back in July, the UFC on FOX 20 card in Chicago got a barnburner of a featherweight bout that wound up taking “Fight of the Night” honors. Filed under: News, UFC, Videos read news >>

Eric Shelton says he's fighting fellow 'TUF 24' semifinalist Alexandre Pantoja at UFC on FOX 23

  • 6 days ago
  • 14 views

A flyweight bout between “The Ultimate Fighter 24” cast members Alexandre Pantoja and Eric Shelton is one of the first additions to January’s UFC on FOX 23 lineup.Filed under: News, UFC read news >>

Lombard vs. Tavares, Lauzon vs. Held among UFC on FOX 23 additions

  • 4 days ago
  • 10 views

Next month’s UFC on FOX 23 lineup has three new additions.Filed under: News, UFC read news >>

Lombard vs. Tavares, Cottrell vs. Gonzalez added among UFC on FOX 23 additions (Updated)

  • 4 days ago
  • 4 views

Next month’s UFC on FOX 23 lineup has three new additions.Filed under: News, UFC read news >>

UFC on FOX 23 Event Page and Fight Card | MMAWeekly.com

  • 3 days ago
  • 7 views

Information for UFC on FOX 23 at the Pepsi Center in Denver, Colorado on January 28, 2017. read news >>