UFC on Fox 4 TV Ratings Flat Opposite Olympics’ Record Numbers


The Ultimate Fighting Championship’s latest event on “Big Fox,” Saturday night’s UFC on Fox 4: Shogun vs. Vera, didn’t suffer a drop in TV ratings from May’s UFC on Fox 3: Diaz vs. Miller, and with final numbers released actually upped total viewers from the last show on Fox.

That’s still significantly below UFC on Fox 1, which drew 5.7 million viewers, and UFC on Fox 2’s 4.6 million.

Of course, UFC on Fox 4 also had the distinction of going head-to-head with the London Olympic Games.

“We were like, so, people really watch the Olympics?” said UFC president Dana White recently when asked about running an event opposite the Summer Olympics.

“People really watch the Olympics,” he added with a wry smile.

As it turns out, the Olympics were significant competition. This year’s Games have set TV ratings records in the United States. The first eight nights of broadcasts average 34.5 million viewers per day, according to a report by Deadline Hollywood.

The UFC on Fox 4 fight card underwent significant changes leading up to Saturday night, but in the end delivered what most reactions have considered one of the more entertaining fight cards in recent memory.

It also did well at the box office, pulling in more than 16,000 fans for a gate of $1.1 million.

UPDATE:

The final ratings for the UFC on Fox 4 show have now been revealed and the show actually ended up higher than the previous UFC on Fox 3 show in May. According to sources, UFC on Fox 4 pulled in 2.436 million viewers, which is a 1-percent increase from the 2.418 million viewers for UFC on Fox 3.

UFC on Fox 4 was the No. 2 program for Saturday night’s ratings falling only behind NBC’s coverage of the Olympics, while also capturing key demographics in the coveted 18-34 year old males, and 18-34 year old adult demographics. In both of those areas, UFC on Fox 4 increased their ratings over the previous show in May.

For more MMA News and MMA Rumors, follow MMAWeekly.com on Twitter and Facebook.

view original article >>

Report here if this news is invalid.

Related News

  • 28 days ago
  • 80 views

At UFC on FOX: Lawler vs. Brown, one seven-fight win streak was born as Dennis Bermudez submitted Clay Guida and one seven-fight win streak was ended as Matt Brown was defeated by... read news >>

  • 26 days ago
  • 83 views

Rener and Ryron Gracie are joined by Brian Ortega, who won his UFC debut at UFC on FOX 12 with a rear-naked choke of Michael De La Torre on July 26. read news >>

  • 25 days ago
  • 22 views

Brian Ortega, with the help of Rener and Ryron Gracie, breaks down his own submission win at UFC on Fox 12. read news >>

  • 21 days ago
  • 10 views

The UFC is coming back to Fox this winter. The network-television event would be the perfect opportunity for the UFC to promote its growing female divisions, and make new stars on its biggest platfor read news >>

  • 21 days ago
  • 15 views

It appears the UFC is moving closer to booking a proposed bout between featherweight contenders Frankie Edgar and Cub Swanson.Filed under: News, UFC read news >>

  • 21 days ago
  • 5 views

Onetime welterweight title challenger Josh Koscheck is the latest addition to FOX’s UFC broadcast team, breaking down fights for next week’s UFC Fight Night 47 on Aug. 16 at Cross Insurance Center in read news >>

  • 21 days ago
  • 2 views

Former welterweight contender Josh Koscheck is joining the UFC on FOX team as an analyst for the UFC Fight Night: Bader vs. Saint Preux shows. read news >>

  • 19 days ago
  • 18 views

While Josh Koscheck continues to contemplate whether or not he will retire from active mixed martial arts (MMA) competition, the former No. 1 welterweight contender will get back into the spotlight a read news >>

  • 11 days ago
  • 6 views

SAN JOSE, Calif. -- During a media scrum at UFC on FOX 12, Cung Le talks about smack talk from upcoming opponent Michael Bisping, being healthy for the first time in three fights, bouncing back from read news >>