UFC LogoWhen the UFC headed back to Brazil in 2011, they new it would be a big move, but even company officials have been blown away by just how big.

The UFC is currently drawing as many as 30 to 40 million viewers for some of its programming in Brazil, as noted by the UFC’s Marshall Zelaznik at Thursday’s UFC 153 pre-fight press conference. As he put it, those numbers are “staggering” when you consider a big number in the United States is three, four, or five million.

On the strength of such Brazilian interest, the UFC has returned to Rio de Janeiro three times in just 14 months with no slowing in ticket sales.

The UFC was intending to do a stadium show over the summer in Brazil with the rematch between Anderson Silva and Chael Sonnen. Several different elements, however, came together to force a move of that fight to the U.S. and the move of the Brazilian event to an arena.

Zelaznik on Thursday confirmed that the UFC is still committed to a stadium show in Brazil and is actively working towards one in 2013.

“We’re confident if we held an event in any stadium in Brazil, it would be a success,” said Zelaznik.

“We’ve got some work to do,” he added, but indicated that they are targeting the third or fourth quarter of 2013 to make another run at a stadium event in Brazil.

“I think there’s a real appetite here. I just think it’s a real fever here in Brazil.”

Stay tuned to MMAWeekly.com for more UFC news and updates.

view original article >>
Report here if this news is invalid.
From Around the Web

Related News

Tweet of the Day: Chael Sonnen has an interesting theory on Anderson Silva's drug test failure

  • 25 days ago
  • 999 views

Chael Sonnen shared a possible reason on why Anderson Silva failed his drug test. Chael Sonnen, who has fought Anderson Silva twice, has now shared an interesting theory on a possible reason on why t read news >>

Chael Sonnen: Georges St-Pierre, Not Anderson Silva, the Greatest of All Time

  • 24 days ago
  • 75 views

Chael Sonnen may not be mixing it up inside the Octagon these days, but that doesn't mean his opinion doesn't resonate throughout the MMA community whenever a hot issue arises. His career may have be read news >>

Anderson Silva pulled as 'TUF: Brazil 4' coach, Antonio Rodrigo Nogueira steps in

  • 25 days ago
  • 2 views

UFC officials today announced that Anderson Silva has been removed as a coach on “The Ultimate Fighter: Brazil 4,” and fellow Brazilian superstar Antonio Rodrigo Nogueira will serve in his place.File read news >>

Anderson Silva Out as TUF Brazil 4 Coach, Rodrigo Nogueira Replaces Him | MMAWeekly.com

  • 25 days ago
  • 14 views

The UFC announced today that Brazilian legend Rodrigo "Big Nog" Nogueira will join the cast of The Ultimate Fighter Brazil 4 after Anderson Silva departed the show at the NSAC's request. read news >>

UFC Fight Night 62 fighters react to Anderson Silva’s drug test failure

  • 22 days ago
  • 46 views

RIO DE JANEIRO, Brazil -- Anderson Silva tested positive for two banned substances in an out-of-competition test prior to his UFC 183 clash with Nick Diaz, and UFC Fight Night 62 fighters shared thei read news >>

Anderson Silva's failed tests 'prompted' UFC to speed up action against PEDs

  • 16 days ago
  • 1 views

With the UFC holding a press conference on Wednesday to declare its revamped plan to combat the use of performance-enhancing drugs, it turns out that its record-breaking champion Anderson Silva was t read news >>

Chael Sonnen vs. Renato 'Babalu' Sobral set for Metamoris VI

  • 2 days ago
  • 22 views

A rematch of UFC 55 is coming to Metamoris. Chael Sonnen will meet Renato "Babalu" Sobral on May 9 at Metamoris VI, according to Sonnen. Metamoris founder Ralek Gracie confirmed the news, as well. Gr read news >>

Update: Chael Sonnen, Wanderlei Silva Meeting With WWE During WrestleMania Weekend

  • 28 days ago
  • 16 views

World Wrestling Entertainment has invited former Ultimate Fighting Championship competitors Chael Sonnen and Wanderlei Silva to “talk” during its upcoming “WrestleMania” weeke read news >>

Morning Report: Chael Sonnen and Wanderlei Silva discuss plans to meet with WWE at Wrestlemania

  • 28 days ago
  • 8 views

With all Brock Lesnar's done for MMA, I suppose it's only fair to send a few back the other way. UFC middleweight to light heavyweight tweeners Chael Sonnen and Wanderlei Silva won't be fighting each read news >>