TUF 17 Week Three Delivers Knockout in the Octagon, but Doesn’t Translate to TV Ratings


TUF 17 Adam Cella vs Uriah HallThe numbers are in and week three of The Ultimate Fighter: Team Jones vs. Team Sonnen drew 1.2 million viewers, according to MMAWeekly.com industry sources.

Although that is still a strong number, it has to be a little disappointing for UFC brass that heavily promoted what will likely be the knockout of the season.

“I think we know who’s winning the $25,000 this year for knockout. You guys had better start going for fight or submission or something,” said UFC president Dana White on the show following Uriah Hall’s brutal first-round, hook kick knockout of Adam Cella.

Unfortunately, the knockout was a victory for Hall, but didn’t translate into a TV ratings boost… not that the show is suffering. At least, no compared to recent seasons.

Seasons 15 (TUF Live) and 16 were caught in a downward TV ratings spiral, mired in a stagnant format and, worse yet, a Friday night timeslot.

TUF 17 follows the same basic formula, but received a few tweaks to the production process and features a more documentary-type feel than seasons past.

The season opened strong at 1.51 million viewers for the two-hour premier, but is currently averaging 1.34 million viewers per episode, three weeks into the season.

That is still well above season 16, which had yet to draw a million viewers to a single episode by its third week.

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