Spike Officials Pleased with Bellator 360 TV Ratings


Bellator MMA LogoBellator MMA made its Spike TV debut on Thursday night with a couple episodes of the new series Bellator 360.

The TV ratings for the first two episodes of Bellator 360 are in with the series premiere kicking off with 461,000 viewers, while the second episode drew 513,000 viewers.

The average of the two episodes clocked in at 487,000 viewers per episode.

Only time will tell how much of a success that Bellator is or isn’t on Spike TV, but those numbers are easily two to three times better than most of Bellator’s live events drew on its old television home MTV2.

Spike TV officials, however, are happy with the initial numbers.

“We drew just under a million viewers (in total) without heavy promotion,” Spike TV senior vice president of communications David Schwarz told MMAWeekly.com on Friday. “We are very encouraged by it… especially with the growth in the second hour.”

Bellator 360 is an original series highlighting the biggest fights in Bellator history, while previewing upcoming Bellator world title fights.

Thursday night’s premiere episode featured Bellator lightweight champion Michael Chandler reliving his submission victory over Eddie Alvarez, while looking ahead to his next title defense, slated for Jan. 17 against Rick Hawn.

The second episode rehashed Bellator’s middleweight class, and previewed the upcoming clash between Alexander Shlemenko and Maiquel Falcao, who battle on Feb. 7 for the vacant middleweight title.

Stay tuned to MMAWeekly.com for all the latest Bellator MMA news and updates.

view original article >>
Report here if this news is invalid.

Related News

  • 27 days ago
  • 2 views

Light heavyweight showdown joins Tito vs. Bonnar, Chandler vs. Brooks. Newport Beach, Calif. (September 22, 2014) - The fight card for Bellator 131 continues to grow as one of the most controversial read news >>

  • 26 days ago
  • 1 views

Bellator 127 set from Southern California’s Pechanga Resort & Casino as Gonzalez replaces Zaromskis, Duran set to face Bunch. Newport Beach, Calif. (September 23, 2014) - Bellator 127 is now set as t read news >>

  • 19 days ago
  • 1 views

Spike TV today launched its first app, and the included content should hit home with MMA fans.Filed under: Bellator, News read news >>

  • 18 days ago
  • 1 views

Newport Beach, Calif. (September 30, 2014) - Bellator MMA will put an end to its weekly season schedule on Friday, October 24th as the promotion will return to Wichita, Kan., for Bellator 130 live on read news >>

  • 18 days ago
  • 4 views

Season 11 continues with a featherweight main event in Temecula, California. Former champion Daniel Straus is on the comeback trail facing season nine tournament semifinalist Justin Wilcox, while MMA read news >>

  • 16 days ago
  • 9 views

Longtime mixed martial arts (MMA) and kickboxing veteran Melvin Manhoef will return to the cage next month to welcome Joe Schilling to the Spike TV airwaves on the main card of Bellator 131, which ta read news >>

  • 16 days ago
  • 2 views

Bellator MMA is saying goodbye to its weekly series on Spike TV and instead directing its focus on stacked super fight cards, beginning with Bellator 131: "Tito vs. Bonnar," headlined by the bitter g read news >>

  • 13 days ago
  • 1 views

Kickboxers Melvin Manhoef and Joe Schilling will meet on Spike TV this fall, but not in Glory. The two will clash on the main card of Bellator 131: Ortiz vs. Bonnar. Get all the details, plus what it read news >>

  • 12 days ago
  • 0 views

Spike TV recently launched its first-ever app, which is loaded with a ton of Bellator MMA content. read news >>

Jump to: