Shannon Knapp talks Invicta FC 6 “Cyborg vs. Coenen 2”


  • Share on Tumblr
  • submit to reddit

Invicta FC logo

MMA DIRT’s Darren Barcomb got together with Invicta FC Co-Founder and President Shannon Knapp today and discussed the upcoming fight card for Invicta FC 6, the beginnings of the promotion, and the future that she envisions. Knapp is no stranger to the fight game; over the past 13 years she worked for the UFC, IFL, Strikeforce, King of the Cage, and World Fighting Alliance, and she is very dedicated to the success of her brain-child, Invicta FC. Knapp stated that she’s gotten the opportunity to do what she loves and we here at MMA DIRT certainly love what she has done. Read below as MMA DIRT gets the scoop from Knapp and get ready for a night of excitement at Invicta FC 6…..

On how Invicta FC came to be:

“It all started pretty much when I was the matchmaker at Strikeforce. With the UFC acquisition, there was a lot of panic with the female athletes because everyone was under the assumption that the UFC wouldn’t allow female fighters, so yea panic set in and because I was one of the matchmakers at Strikeforce, they started calling me. I took the time to reflect on what I was going to do, and started to look at the landscape for the female athletes. There comes a point when you start to get a little burnt out and think if you build it, it gets sold; if you build it, it goes bankrupt. Then when I quickly identified what was going on with the female athletes, I realized that this was a fight where I could get in there and fight. I could defiantly identify with the needs of the female athletes. So that’s where it all started, then of course my business partner at the time (Janet Martin) and I went to dinner, came up with a name, put the fight card together; and when we came out, we came out swinging. We’re not just a company, we’re an all female company. We said we have a 14 fight card on this date at this location and I think that made a statement. I think a lot of people come out and say they’re going to start a new promotion and then you wait. We came out strong with “we are here”.”

On Invicta FC’s broadcasting:

“We’re working on some other things. Were just not sure if we’re going to be able to get those going by the July 13th show. When we came out in 2012, the first show, we decided that we’d give the product away for free and let everybody have the opportunity to see it. These are amazing athletes, they’re not just females, they are great athletes. So, in 2012 it was all free programming, and then in 2013, we started trying to monetize it. It was supposed to be PPV in January, and we crashed all the pay servers at USTREAM. So, we tried and were unsuccessful, and we gave it away for free again. So our last fight (Invicta FC 5) was the first USTREAM event that actually worked, and we were successful in breaking their viewership record. You figure out what you did wrong, and then what you need to do better.”

 

On the Invicta FC 6 Fight Card:

“This fight card is probably going to be one of my favorites. I always wanted to see a rematch between Coenen and Cris Cyborg, which is our main event on this card. This is the one rematch out of all the fights out there, without gender bias, that I’ve always wanted to see. I couldn’t be more excited about that one. We did have an injury that we just announced today with Carla Esparza that was our co-main event, so we are maneuvering within the card, so we’ve moved Claudia Gadelha to go up against Ayaka Hamasaki. This card is stacked top to bottom. As I look at it, there’s not a fight on here that I don’t thinks not going to 100% deliver.”

On the future of Invicta FC:

“I definitely think that at some point we will venture outside of Kansas City. The biggest thing is that working for all of those other promotions, I’ve seen what works and what doesn’t work, where people have failed, or could have done something different, or better. One of things that I have noticed is that when people are starting to build a foundation and create a brand name, you start incurring a lot of costs that really aren’t necessary in the first steps of the business. So, that’s what’s kept us here in the mid-west, having a very solid foundation to build upon before we start moving the show around. Let’s face it; we picked the hardest thing in this sport at that moment in time. The girls weren’t in the UFC at that time and Strikeforce got bought out. There was all kinds of stuff going on and we said ok, we’re coming in here to make a difference. With that being said, we knew that we were not going to make money and that we were going to have to invest money. Any smart business person tries to minimize those losses and one of those being that if you stay put, and you continue to build your brand, you know what your costs are going to be. Then you’re able to start looking at where you can start shaving and cutting and making differences that really don’t impact the presentation of your product.”

 

Invicta FC 6 is set to rock the house on July 13th at the Ameristar Casino Hotel in Kansas City, MO.

The fight Card:

Main Card (Online PPV, 10 PM ET)

Marloes Coenen vs. Cristiane “Cyborg” Santos (For inaugural featherweight title)

Claudia Gadelha vs. Ayaka Hamasaki

Sarah D’alelio vs. Lauren Taylor

Jennifer Maia vs. Leslie Smith

Jessica Penne vs. Nicdali Rivera-Calanoc

Joanne Calderwood vs. TBA

Julia Budd vs. Ediane Gomes

Bec Hyatt vs. Mizuki Inoue

Miriam Nakamoto vs. Duda Yankovich

Preliminary Card (Online PPV, 8 PM ET)

Rose Namajunas vs. Tecia Torres

Ashley Cummins vs. Emily Kagan

Mollie Estes vs. Veronica Rothenhausler

Cassie Robb vs. Liva Von Plettenberg

view original article >>

Related News

  • 13 days ago
  • 29 views

Cristiane "Cyborg" Justino gets closer to the UFC every day, it seems. Earlier today, the UFC announced during a conference call that its online subscription service, UFC Fight Pass, would host Invicta FC 8 on September 6. Following that announcement, Invicta FC president Shannon Knapp opened the floor to the media for questions, and Cyborg's name popped up immediately. Will she still fight for Invicta? At what weight class? Members of the media had questions, and Knapp had answers. "We're in co more

  • 13 days ago
  • 42 views

In what could be a precursor to a potential move to the UFC, Cristiane “Cyborg” Justino is planning to drop from featherweight to bantamweight for the first time this December. Filed under: Featured, News, UFC more

  • 20 days ago
  • 104 views

The UFC has added a female bout to the Fight Night card in Maine. Last seen in the Octagon in a title fight against bantamweight superstar Ronda Rousey in February, Sara McMann returns to action against UFC newcomer Lauren Murphy on Aug. 16, the promotion announced Thursday. McMann (7-1) looks to bounce back in the win column for the first time in her career after suffering a 66-second loss to Rousey at UFC 170. With a 1-1 record under the UFC banner, the Olympic silver medalist in wrestling hol more

  • 13 days ago
  • 52 views

Fans can also turn back the clock and check out the first seven Invicta FC events as part of their Fight Pass subscription. Ultimate Fighting Championship (UFC) is bringing Invicta Fighting Championship (Invicta FC), the industry's only all-female mixed martial arts (MMA) promotion, to the Fight Pass digital network with its first live event on Sept. 6, 2014, inside Municipal Auditorium in Kansas City, Missouri. The full fight card will include a pair of title fights, but no Cris Cyborg (yet), w more

  • 13 days ago
  • 44 views

It was already announced that the UFC had added the all-women’s promotion Invicta FC to its Fight Pass offerings, but the two promotions took it a step further on Thursday, announcing the first Invicta FC live broadcast on the digital network. more

  • 13 days ago
  • 42 views

After nine months off, Invicta Fighting Championships will return in September with its debut on the UFC’s Fight Pass digital network.Filed under: Featured, News, UFC more

  • 13 days ago
  • 26 views

Invicta FC's debut event on UFC Fight Pass, Invicta FC 8, is set to take place on September 6, 2014 in Kansas City, promotion president Shannon Knapp announced on a Thursday conference call. The show will be the all-female organization's first in nine months, and is expected to be headlined by duel title bouts, with Stephanie Eggink (4-1) and Katja Kankaanpaa (9-1-1) vying for the vacant Invicta FC strawweight title in the night's co-main event, and atomweight champion Michelle Waterson (11-3) a more

  • 13 days ago
  • 24 views

Women's MMA fans were rightly overjoyed when it was announced that Invicta FC became part of the UFC family with their addition to UFC Fight Pass. Today, a special conference call was held to discuss the next step in that relationship, as well as Invicta's future. Most importantly for MMA fans, Invicta FC 8 was announced. The card will be held September 6, and will air exclusively in the United States on UFC Fight Pass. The event will be headlined by an atomweight title fight between reigning ch more

  • 13 days ago
  • 40 views

Invicta FC 8, the company's first offering on Fight Pass has been announced, and it will feature two title fights. Invicta looks to be gearing up for a big debut on the UFC's e-network, with the announcement of their first Fight Pass card. Invicta FC 8 is set to take place on September 6th in Kansas City, Missouri. The card was announced by Shannon Knapp via conference call. Featured will be two title fights. First and foremost, Invicta's atomweight champion Michelle Waterson will take on Yasuko more