Scott Coker (above) countered the belief that the UFC plans on absorbing Strikeforce. | Photo: Dave Mandel


Now that Strikeforce CEO Scott Coker has had the chance to promote under the Zuffa banner, he is confident that he made the right decision to sell his company to the UFC owners.

“I’m glad it’s all moving forward and people can see the fights are still going to happen, that I’m still running Strikeforce and we’re going to have a contract with Showtime still,” Coker said recently during a “Savage Dog Show” interview. “People say it’s not business as usual, but really, if you watched the telecast on Saturday night, it looked like business as usual. There might be some changes in the back, but at the end of the day, I love promoting fights and I get to continue promoting fights.”

Coker was referring to the April 9 Strikeforce “Diaz vs. Daley” card, which featured a thrilling main event between Nick Diaz and Paul Daley. Although the Showtime telecast looked like a typical Strikeforce event, Coker appreciated the help Zuffa provided backstage.

“It’s nice to have a big staff working toward one goal,” he said. “In the past we had a smaller staff. Our smaller staff was obviously very good. It’s just that the Zuffa machine has a lot more people, a lot more marketing, a lot more PR, a lot more bodies around in the back. Believe me, they do it right. I think that where we had to cut some corners in the past, they don’t need to do that. They’re on top of everything. They have a great system.”

The sale to Zuffa came after Coker’s partners at Silicon Valley Sports & Entertainment decided to exit the MMA business.

“For [Silicon Valley Sports] it was just a business deal,” Coker explained. “For me it was something that I had a lot more passion behind. … When I think of Strikeforce, it’s like your baby. You grew it, and you’re seeing it grow up. But at the end of the day, it is a business. … When you take the emotion out of it, it made a lot of sense. It made good business sense to do it.”

Coker also countered the belief that the UFC plans on absorbing Strikeforce. He said he expects Strikeforce to succeed at a level where merging will not make sense.

“That’s what I believe,” Coker said. “My goal is to make [Strikeforce] as profitable as I can and make it such a rich venture that they’ll keep it going for many years to come.”

Listen to the full interview (beginning at 1:09:55).

view original article >>
Report here if this news is invalid.

Related News

Erick Silva ‘embarrassed’, critical of his ‘ridiculous performance’ against Neil Magny

  • 9 days ago
  • 164 views

Erick Silva had the chance to win his third straight in the UFC Octagon for the first time Sunday night, but came up short against Neil Magny in the co-main event of UFC Fight Night 74 in Saskatoon, read news >>

A Bellator Belt is the Motivation, but Marloes Coenen Knows a Tough Fight Awaits

  • 10 days ago
  • 2 views

Former Strikeforce champion Marloes Coenen is aiming for a Bellator belt to add to her collection, but she knows there's already a tough fight before her. read news >>

Scott Coker says up to 13K expected for 'Bellator 142: Dynamite' in San Jose

  • 12 days ago
  • 2 views

Bellator President Scott Coker’s homecoming under a new promotional banner is already tracking strong at the box office, he told MMAjunkie on Friday.Filed under: Bellator, News read news >>

Morning Report: Cung Le details rocky final years working with Zuffa and UFC president Dana White

  • 13 days ago
  • 226 views

Cung Le might be retired from combat sports but he's not done fighting. The UFC and Strikeforce vet is a plaintiff in the class-action antitrust lawsuit against Zuffa, along with fellow fighters Jon read news >>

Josh Thomson to make Bellator debut at Dynamite September 19

  • 16 days ago
  • 2 views

News on the Bellator debut of former UFC fighter and Strikeforce champion Josh Thomson. Josh Thomson's Bellator debut has been officially announced. The former Strikeforce champion and UFC veteran wi read news >>

Josh Thomson vs. Mike Bronzoulis added to 'Bellator 142: Dynamite'

  • 17 days ago
  • 0 views

Former Strikeforce champion Josh Thomson has been booked for his first post-UFC fight.Filed under: Bellator, News read news >>

UFC Full Fight Flashback: Daniel Cormier Knocks Out ‘Bigfoot’ Silva in Strikeforce

  • 17 days ago
  • 264 views

In the Strikeforce Heavyweight Grand Prix semifinals, former EliteXC heavyweight champ Antonio "Bigfoot" Silva was set to scrap with Daniel Cormier who was undefeated at the time. read news >>

Video: Watch UFC 192's Daniel Cormier pulverize Bigfoot Silva in Strikeforce

  • 19 days ago
  • 183 views

Former Strikeforce Heavyweight champion Daniel Cormier has parlayed his successes in the now-defunct mixed martial arts (MMA) promotion into an outstanding -- but bumpy -- Ultimate Fighting Champions read news >>

Josh Thomson excited to sign 'fighter-friendly contract' with Bellator MMA

  • 21 days ago
  • 4 views

Former Strikeforce champion and ex-UFC lightweight Josh Thomson has officially signed with Bellator MMA. Check out what he has to say about his new home, which reunites him with Scott Coker. Bellator read news >>

Former Strikeforce lightweight champ Josh Thomson signs with Bellator MMA

  • 22 days ago
  • 5 views

Former Strikeforce lightweight champ and seven-time UFC veteran Josh Thomson is the latest addition to the Bellator MMA roster.Filed under: Bellator, News read news >>