Scott Coker (above) countered the belief that the UFC plans on absorbing Strikeforce. | Photo: Dave Mandel


Now that Strikeforce CEO Scott Coker has had the chance to promote under the Zuffa banner, he is confident that he made the right decision to sell his company to the UFC owners.

“I’m glad it’s all moving forward and people can see the fights are still going to happen, that I’m still running Strikeforce and we’re going to have a contract with Showtime still,” Coker said recently during a “Savage Dog Show” interview. “People say it’s not business as usual, but really, if you watched the telecast on Saturday night, it looked like business as usual. There might be some changes in the back, but at the end of the day, I love promoting fights and I get to continue promoting fights.”

Coker was referring to the April 9 Strikeforce “Diaz vs. Daley” card, which featured a thrilling main event between Nick Diaz and Paul Daley. Although the Showtime telecast looked like a typical Strikeforce event, Coker appreciated the help Zuffa provided backstage.

“It’s nice to have a big staff working toward one goal,” he said. “In the past we had a smaller staff. Our smaller staff was obviously very good. It’s just that the Zuffa machine has a lot more people, a lot more marketing, a lot more PR, a lot more bodies around in the back. Believe me, they do it right. I think that where we had to cut some corners in the past, they don’t need to do that. They’re on top of everything. They have a great system.”

The sale to Zuffa came after Coker’s partners at Silicon Valley Sports & Entertainment decided to exit the MMA business.

“For [Silicon Valley Sports] it was just a business deal,” Coker explained. “For me it was something that I had a lot more passion behind. … When I think of Strikeforce, it’s like your baby. You grew it, and you’re seeing it grow up. But at the end of the day, it is a business. … When you take the emotion out of it, it made a lot of sense. It made good business sense to do it.”

Coker also countered the belief that the UFC plans on absorbing Strikeforce. He said he expects Strikeforce to succeed at a level where merging will not make sense.

“That’s what I believe,” Coker said. “My goal is to make [Strikeforce] as profitable as I can and make it such a rich venture that they’ll keep it going for many years to come.”

Listen to the full interview (beginning at 1:09:55).

view original article >>

Report here if this news is invalid.

Related News

Amanda Nunes 'only one that deserves' title shot against UFC champ Miesha Tate

  • 25 days ago
  • 7 views

Amanda Nunes said no one has earned the chance more than herself to stand across the octagon from champion Miesha Tate and challenge for the UFC women’s bantamweight title at UFC 200.Filed under: Fea read news >>

MMAjunkie Radio (1 p.m. ET): Cub Swanson, Scott Coker, Campbell McClaren, Matt Erickson

  • 15 days ago
  • 5 views

MMAjunkie Radio kicks off at 1 p.m. ET (10 a.m. PT) with guests Cub Swanson, Scott Coker, Campbell McClaren and Matt Erickson.Filed under: Bellator, News, UFC read news >>

Stream or download MMAjunkie Radio #2185 with Swanson, Namajunas, Coker, more

  • 14 days ago
  • 6 views

Stream or download Monday’s edition of MMAjunkie Radio with guests Cub Swanson, Rose Namajunas, Scott Coker, Campbell McLaren and Matt Erickson.Filed under: Bellator, MMAjunkie Radio, News, Radio, UF read news >>

Would Scott Coker welcome Dada 5000 back to Bellator? - MMA Plus

  • 11 days ago
  • 8 views

Bellator MMA President Scott Coker spoke about the potential return of Dada 5000, whilst squashing rumours of his drastic fight week weight-cut. read news >>

UFC 197: Demetrious Johnson vs. Henry Cejudo video highlights

  • 10 days ago
  • 48 views

Demetrious Johnson was on the same card as Jon Jones and had the chance to make a statement about who the true pound-for-pound king is.Filed under: News, UFC, Videos read news >>

Bellator's Scott Coker: Time is right for UFC fighters like Rory MacDonald to test free agency

  • 8 days ago
  • 17 views

LONDON – In June, UFC welterweight Rory MacDonald will fight the final bout on his current contract with the industry-leader, starting a countdown to free agency that’s by now become a familiar story read news >>

UFC 198 Free Fight: Cris Cyborg Topples Gina Carano

  • 4 days ago
  • 71 views

Cris "Cyborg" Justino won the first ever Strikeforce women's featherweight championship in convincing fashion by taking out Gina Carano back in 2009. read news >>

UFC and Bellator Veteran Lavar Johnson Sentenced to Five Years for Domestic Violence

  • 3 days ago
  • 85 views

Former UFC, Bellator, and Strikeforce fighter Lavar Johnson was sentenced on Friday to five years in prison for domestic violence. read news >>