As Strikeforce Fizzles Out, So Do Its TV Ratings on Showtime


Strikeforce had intended to go out with a bang, but that bang fizzled to a barely audible pop by the time injuries ravaged last Saturday night’s fight card in Oklahoma City, Okla.

Strikeforce: Marquardt vs. Saffiedine was originally dubbed the moniker “Champions.” All three of the promotions current titleholders were supposed to have fought on the card: Gilbert Melendez, Luke Rockhold, and, at that time, Nate Marquardt, along with Heavyweight Grand Prix champion Daniel Cormier.

When Melendez and Rockhold both withdrew due to injury, and no major names would step up to fight Cormier, Strikeforce officials revamped the card to feature its welterweight championship between Nate Marquardt and Tarec Saffiedine.

The revamped card held the event together after the promotion’s prior two events were scrapped due to injuries. It was enough to keep the event intact, but not enough to deliver much by way of TV ratings on Showtime.

Even though it was a “freeview” weekend for Showtime, Strikeforce: Marquardt vs. Saffiedine drew just 310,000 viewers for the final event in the promotion’s history, according to MMAWeekly.com industry sources.

To put that in perspective, Rousey vs. Kaufman drew 529,000 viewers to Strikeforce’s most recent previous effort on Showtime, while Rockhold vs. Kennedy even drew better at 420,000 viewers.

There were certain markets that only offered the Showtime freeview weekend as part of its ancillary content, such as only on-demand content, and did not offer the actual Showtime channels for viewing, which limited the event’s reach.

Be sure to Like MMAWeekly.com on Facebook and Follow MMAWeeklycom on Twitter.

view original article >>
Report here if this news is invalid.

Related News

  • 9 days ago
  • 51 views

Ultimate Fighting Championship (UFC) recently tied a ribbon around its UFC Fight Night 50 mixed martial arts (MMA) event on FOX Sports 1 from inside the Foxwoods Resort & Casino in Mashantucket, Conn read news >>

  • 7 days ago
  • 0 views

The worldwide leader for mixed martial arts and UFC news, MMA News, UFC Rumors, MMA Rankings, Interviews, Videos, UFC Results, and UFC Blog read news >>

  • 6 days ago
  • 5 views

Ultimate Fighting Championship and Bellator MMA went head-to-head last Friday with dueling events in Connecticut, but only one show’s broadcast drew more than 1 million viewers. read news >>

  • 23 days ago
  • 2 views

Thales Leites wants to stand and bang in Tulsa. Primarily a jiu-jitsu black belt with 13 of his 23 professional victories coming by way of submission, Leites wants to prove a point against Francis Ca read news >>

  • 24 days ago
  • 2 views

Earlier this week GLORY installed sports marketing veteran Jon Franklin as Chief Executive Officer. A 15-year veteran of IMG, Franklin takes up the CEO role at a crucial juncture in GLORY's operation read news >>

  • 25 days ago
  • 6 views

Benson "Smooth" Henderson and Rafael dos Anjos will face off in a crucial lightweight battle in Tulsa, Oklahoma at UFC Fight Night 49 on Saturday. Henderson is pining for another shot at current cham read news >>

  • 26 days ago
  • 1 views

Former Strikeforce and UFC fighter Roger Gracie is among seven new roster additions that ONE FC today announced.Filed under: News read news >>

  • 26 days ago
  • 0 views

Bellator has released Phil Baroni after one bout with the promotion. read news >>

  • 26 days ago
  • 1 views

Former Strikeforce middleweight champion Cung Le faces Michael Bisping in the UFC Fight Night 48 main event on Aug. 23, but is eyeing a fight with Anderson Silva next. read news >>